The Canadian Real Estate Association (CREA) remains committed to equipping REALTORS® with exclusive tools and the latest industry information to help you serve your clients. To stay in the know of how the COVID-19 pandemic impacts REALTORS® and the rest of the real estate industry, visit our online hub: What REALTORS® Should Know About COVID-19.
As the real estate market continues to rebound, REALTOR.ca visits are at all-time high.
Here are the numbers for REALTOR.ca in July 2020 compared to the same time last year:
- 10.7 million unique visitors, up 46%;
- more than 447,000 leads, a 51% increase; and
- an 18% decrease in inventory.
Live streams and virtual tours continue to be an asset to REALTOR.ca listings. In July, we saw the following:
- 2,500 REALTORS® registered a live stream open house since the feature launched in April;
- 1 in 4 listings featured a pre-recorded video or virtual tour; and
35% of users who viewed listings on REALTOR.ca with embedded video or virtual tours watched the tour and 6.5% of users who viewed listings with live streams participated in the live event.
REAL TIME: Strategic Advertising in Real Estate
Subtej Nijjar, partner at Union Creative—the agency behind CREA’s award-winning national ad campaigns—shares his expertise on how REALTORS® can better understand their audience and position themselves strategically in an evolving and competitive industry.
|REALTOR.ca DDF® Overview—Tuesdays at 2 p.m. EDT|
|Learn how to leverage REALTOR.ca DDF® to expand the reach of your listings. REALTOR.ca DDF® allows REALTORS® to share listings with multiple third-party websites while providing access to more listings for their own website.|
CREA Tech Tools for REALTORS®—Wednesdays at 2 p.m. EDT
Get an overview of how to optimize the tools available on member.REALTOR.ca, including Listings Statistics, your REALTOR.ca profile, the CREA Global network, the new live stream feature and much more!
Join CREA WEBForms® experts for CREA WEBForms® — A Complete Overview on Thursdays at 2 p.m. EDT, or dive deeper with Creating Your Personal Templates in WEBForms® on Fridays at 11:30 a.m. EDT.
We wish you and your family the best of health. If you have any questions, you can reach our Member Support team by email at email@example.com or by phone at 1-888-237-7945.