This is an important reminder changes have been made to REALTOR.ca DDF® data feeds.
For years, REALTOR.ca DDF® has made it easier for REALTORS® to showcase listings on their personal website through data feeds.
In 2020, a whopping 650,000 leads were sent to REALTORS® through our growing network of high-profile REALTOR.ca DDF® partner sites such as Microsoft Bing, TD Bank, Scotiabank and Kijiji.
Due to the technical nature of setting up these data feeds, most REALTORS® enlist a technology provider’s help to set up and maintain the data feeds on their website. More than 650 technology providers currently work with REALTORS® across Canada and have access to data feeds, and supporting services, with no associated fees.
To ensure we continue to offer the best—and only—national data feeds to our members, the Canadian Real Estate Association (CREA) introduced a tiered pricing model for technology providers to access feeds and supporting services. The pricing model is structured to allow technology providers of all sizes to continue to provide their services to REALTORS® without interruption. This pricing model also better aligns with current market standards for data services and will allow CREA to provide REALTOR.ca DDF® data feeds for the long term.
On April 1, 2021, CREA introduced Phase 1 of its new fee structure for technology providers operating 51 or more data feeds. We are now moving into Phase 2 which will commence on October 1, 2021, focusing on technology providers operating 6 to 50 data feeds.
Please note: data feeds are still and will always be free to members. Charges will only be applied to technology providers, as per the new pricing model.
By introducing new charges to technology providers, we understand your members may be impacted through increased service prices or technology providers choosing not to provide service anymore.
In the rare case of disruptions or rate increases, we have a complete list of technology providers who can ensure your members’ website can continue receiving listings from REALTOR.ca DDF®.
CREA will continue to invest in REALTOR.ca DDF® improvements such as providing geocodes for all data feeds.
We’re here to help. Contact our Member Experience Centre at support@crea.ca with any questions